In a twisted new promotion for “Devil’s Due,” a demonic baby in a carriage is sent off in the snowy streets of New York City to scare anyone that approaches the infant.
The prankvertisement, as it’s quickly being called, is the latest stunt byThinkmodo, the agency behind an equally creepy gag for “Carrie,” which featured a telekinetic girl in a coffee shop. The stunt was viewed by over 53 million people on YouTube. Thinkmodo also worked with Fox on a promo for “Chronicle” that sent people flying into the sky over New York City, and generated considerable press coverage before the film went on to open in the top spot at the box office.
The prankvertisement, as it’s quickly being called, is the latest stunt byThinkmodo, the agency behind an equally creepy gag for “Carrie,” which featured a telekinetic girl in a coffee shop. The stunt was viewed by over 53 million people on YouTube. Thinkmodo also worked with Fox on a promo for “Chronicle” that sent people flying into the sky over New York City, and generated considerable press coverage before the film went on to open in the top spot at the box office.
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